São Paulo can be intense—here’s how to enjoy it without getting lost
With Gamescom LATAM 2025 just around the corner, you’re probably thinking about hotels, transport, and what to do when the expo day ends. We get it—São Paulo is huge, full of life, but also full of what-the-hell-is-going-on moments for first-timers. That’s why we put together something that might save your trip: the Gamescom Latam Guide.
It’s not a touristy checklist. It’s a local survival guide written by Victor Hime, founder of Flutu, who spent years navigating this city from the ground up. In this guide, he shares the kind of advice you’d only get from someone who’s actually lived the city: how to move around safely, where to eat like a king without spending a fortune, what areas to avoid, and how to squeeze the best out of your free hours.
From iconic places like Avenida Paulista and Ibirapuera Park to low-key experiences like street food, late-night bakeries, or a surprise jazz night—the city is full of opportunities to connect, chill, and get inspired. And yes, we even included some things you shouldn’t do while you’re here. (Trust us, they’re worth knowing.)
So if you’re heading to São Paulo for Gamescom LATAM, don’t wing it. Grab the Gamescom Latam Guide, save it on your phone, and make the most of your time here—not just at the event, but in the city itself.
Your São Paulo experience starts now.