Key Preferences in Game Audio from Top Industry Producers
Attending the recent XDS23 conference provided a unique opportunity to gain insights directly from AAA game producers about their expectations and preferences in game audio. These takeaways are not only enlightening but also crucial for anyone looking to succeed in the competitive field of game audio production.
Emphasizing Quality Over Quantity
AAA producers prioritize quality in game audio. The emphasis is on teams that can deliver exceptional sound assets. Excellence in audio quality is considered a fundamental, non-negotiable aspect of game development.
The Importance of Team Collaboration
Large-scale game development projects demand effective teamwork. Distributing tasks among specialized teams not only reduces risks but also enhances the overall quality of the final product. Collaboration within and between teams is key to achieving top-tier results.
Fostering Collaborative Relationships
Small and mid-sized entities are encouraged to collaborate rather than compete. With their relatively smaller share in the market, these players can achieve more by pooling resources and expertise, thereby contributing significantly to the industry.
Data Security: A Critical Factor
Data security is paramount in top productions. Strong security protocols, extending beyond Non-Disclosure Agreements (NDAs), are critical. How information and sensitive assets are managed can be a deciding factor in securing or losing a contract.
The Reality of Uncredited Work
In theaudio outsourcing sector, it’s common for teams to remain uncredited. This is a standard aspect of Work for Hire agreements, where the focus is on the contribution rather than individual recognition.
Spotlight on Brazil’s Talent
A notable trend is the growing interest in collaborating with Brazilian teams. Their reputation for talent, dedication, and favorable time zones has caught the attention of AAA producers, making Brazil a focal point in the game audio outsourcing landscape.
The insights from XDS23 reveal a clear picture of what AAA game producers are looking for in game audio. Quality, collaboration, security, and global talent sourcing are among the top priorities. For those in the industry, understanding and aligning with these preferences can be the key to success in the ever-evolving world of game development.
Looking for more insights on game audio? Explore our blog for a wealth of information on game music, sound effects, and more. If you’re ready to take your game’s audio to the next level, tell us more about your project, and let’s work together to create an unforgettable gaming experience!
